Constructing uniform 2-factorizations via row-sum matrices: solutions to the Hamilton-Waterloo problem

In this paper, we formally introduce the concept of a row-sum matrix over an arbitrary group $G$. When $G$ is cyclic, these types of matrices have been widely used to build uniform 2-factorizations of small Cayley graphs (or, Cayley subgraphs of blown-up cycles), which themselves factorize complete (equipartite) graphs. Here, we construct row-sum matrices over a class of non-abelian groups, the generalized dihedral groups, and we use them to construct uniform $2$-factorizations that solve infinitely many open cases of the Hamilton-Waterloo problem, thus filling up large parts of the gaps in the spectrum of orders for which such factorizations are known to exist

Increasing Dominance - the Role of Advertising, Pricing and Product Design

Despite the empirical relevance of advertising strategies in concentrated markets, the economics literature is largely silent on the effect of persuasive advertising strategies on pricing, market structure and increasing (or decreasing) dominance. In a simple model of persuasive advertising and pricing with differentiated goods, we analyze the interdependencies between ex-ante asymmetries in consumer appeal, advertising and prices. Products with larger initial appeal to consumers will be advertised more heavily but priced at a higher level - that is, advertising and price discounts are strategic substitutes for products with asymmetric initial appeal. We find that the escalating effect of advertising dominates the moderating effect of pricing so that post-competition market shares are more asymmetric than pre-competition differences in consumer appeal. We further find that collusive advertising (but competitive pricing) generates the same market outcomes, and that network effects lead to even more extreme market outcomes, both directly and via the effect on advertising